Bickmore Sponsorship Program Leather Care Display

The structure of Bickmore’s Sponsorship Program is specifically designed to benefit the exhibitor, association, retailer, and Bickmore, thereby linking all facets of the industry, making all of us stronger and more unified.

These are just a few of the things Bickmore has become known for over the years. Bickmore understands the importance of continuing our involvement within the equestrian community. As more people become involved in the equine sports arena, educating the consumer remains imperative. They need useful products and promotions from the industry which is provided through the Bickmore Sponsorship Program.

The program works like this: the association/club members are required to gain a commitment from a local tack shop/retailer and set up a temporary partnership. Once they have secured the commitment from the retailer and the event is authorized, the club/association receives free gifts from Bickmore.
The Leather Care Point of Purchase Display (#10FPR208)

After the event, the recipients of the Bickmore gifts will want to visit the tack shop for more products. The kits will direct them to the participating retailer. Increased traffic in the participating retail store will lead to additional sales and growth for the entire store. Bickmore gains increased brand awareness and loyal consumers. The association will also reap the rewards from the Bickmore Sponsorship Program as people remember and recognize the valuable gifts they received at the sponsored event.

In order to participate in the new sponsorship program, the association or requesting party must download the appropriate files from the website. If no Internet is available, requests for the necessary forms must be made in writing 60 days prior to the event. The association has one month to return the necessary information.

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Leather Care Apache Crème Oil Restorer Bick 5 Complete Leather Care Bick 1 Leather Cleaner Bick 4 Leather Conditioner Crème Polishes Neatsfoot Oil Saddle Soap PLUS Suede & Nubuck Cleaner Gard-More Water & Stain Repellent Boot Stretch Boot Shine Brush Leather Care Kits Hat Care Gard-More Water & Stain Repellent Kahl Hat Stiffener Ultra X Light Hat Cleaner Ultra X Dark Hat Cleaner NuStraw Hat Cleaner Spot Remover for Hats Hat Cleaning Sponge Hat Brushes Hat Care Kits Health Care Gall Salve Wound Cream Pine Tar - 100% Pure Super H Antiseptic Powder Basic H Non-Medicated Poultice Super H Medicated Poultice Venice Turpentine Grooming Care Support Materials Testimonials Latest News/Articles Sponsorship	BICKMORE SPONSORSHIP PROGRAM Download the Sponsorship Order Form Download the Leather Care Point of Purchase Display Page The structure of *Bickmore’s Sponsorship Program* is specifically designed to benefit the exhibitor, association, retailer, and Bickmore, thereby linking all facets of the industry, making all of us stronger and more unified. A Tradition of Excellence in the Equine Industry Premium Quality Products Since 1882 120 Years of Offering Innovative, Premium Products These are just a few of the things Bickmore has become known for over the years. Bickmore understands the importance of continuing our involvement within the equestrian community. As more people become involved in the equine sports arena, educating the consumer remains imperative. They need useful products and promotions from the industry which is provided through the *Bickmore Sponsorship Program. The program works like this: the association/club members are required to gain a commitment from a local tack shop/retailer and set up a temporary partnership. Once they have secured the commitment from the retailer and the event is authorized, the club/association receives free gifts from Bickmore. The Leather Care Point of Purchase Display (#10FPR208)* The association/club must get a commitment from a local tack shop/retailer to purchase a minimum of one Bickmore Leather Care Point of Purchase Display. Each display is stocked with Bickmore products for consumer sale. *The retailer will fax the order form to Bickmore.* Bickmore will send the POP display directly to the retailer. The association or club requesting sponsorship will receive 24 Sponsorship Kits. The retail value of the kits is $179.52. Each kit contains a 2 oz. bottle of both Bick 1 Leather Cleaner and Bick 4 Leather Conditioner, cleaning and care instructions, with a cleaning cloth in a reusable vinyl carrying case. The kits will have the participating tack shop/retailer’s contact information displayed on the back of each kit to direct the exhibitors to the participating retailer for additional purchases. After the event, the recipients of the Bickmore gifts will want to visit the tack shop for more products. The kits will direct them to the participating retailer. Increased traffic in the participating retail store will lead to additional sales and growth for the entire store. Bickmore gains increased brand awareness and loyal consumers. The association will also reap the rewards from the *Bickmore Sponsorship Program* as people remember and recognize the valuable gifts they received at the sponsored event. In order to participate in the new sponsorship program, the association or requesting party must download the appropriate files from the website. If no Internet is available, requests for the necessary forms must be made in writing 60 days prior to the event. The association has one month to return the necessary information. Best of luck, Betsy Cohen Sales & Marketing Bickmore


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